SellerStrat
Inventory clearance sale / Campaign for stale goods

The goods are lying there. Money is needed in circulation.

We will prepare an inventory clearance sale on Wildberries or Ozon: select products, calculate an acceptable price and launch the promotion. We will monitor costs and remaining inventory instead of blindly discounting the entire store.

  • Up to 5 products and 3 campaigns
  • Minimum price by agreement
  • Campaign for 30 days
from RUB 19,900per campaign for 30 days

Promotion in your store, without purchasing your batch. You control prices and advertising costs.

Do you recognize your situation?

The warehouse is busy. The next purchase is waiting.

01

The season is coming to an end

Let's highlight the goods that are important to sell out now. Let's determine priorities instead of the same discount on seasonal inventory and popular items.

02

The assortment has accumulated illiquid goods

Let's look at current sales, cards and prices. Let's choose which available actions are worth checking for stale goods.

03

There is a discount, but there is no clear economy

We will compare the price with the provided costs and campaign expenses. We will determine in advance the limit below which you cannot fall without your decision.

What we take upon ourselves

We will select the remainder, agree on the price and conduct a sale campaign.

01

Prioritized inventory list

We will study the selected assortment, quantity, available sales history and seasonality. Let's clarify which stock needs to be reduced and why.

List of products for the campaign and work sequence.
02

Price and cost options

By the provided costs, we compare price scenarios, available promotions and promotion budget. We will separately discuss the acceptable economics of the sale.

Agreed minimum price and advertising expenditure limits.
03

Promotions and promotion launch

We will select available platform mechanics and set up campaigns for the selected products. We will first agree on the terms of the promotion and price changes with you.

Customized promotion of the selected inventory that needs to be sold.
04

Control during the campaign

We will track orders, completed purchases, expenses and remaining quantities. Adjust promotion - taking into account the real pace of sales and agreed restrictions.

Weekly summary of selling items.
05

Plan for unsold goods

At the end of the campaign we will show how much was sold, what expenses were taken into account and what was left. We will discuss options for further work without automatically renewing the service.

Final report and recommendations for remaining stock.

Do you need a different volume or do you already have a team? We will discuss what part of the work to transfer to us.

Discuss the problem
Before the sale starts

Three decisions we make before the discount.

Speed up the sale is important, but not at any cost. We fix the boundaries of the campaign before changing the proposal.

  1. 01

    What products

    Selected SKUs, quantity and priority.

    We do not automatically extend the clearance sale to fast-selling products.

  2. 02

    At what price

    Discount options taking into account the expenses provided.

    Fix the lower price limit; revision requires your decision.

  3. 03

    At what costs

    Advertising budget, period and available promotions.

    We evaluate sales next to costs and remaining inventory.

The decision-making procedure is described here, not the revenue forecast. Conditions are calculated based on your product and data.

Specialists and own platform

We consider not the size of the discount, but the terms of sale of the inventory.

Inventory data shows the scale of the task, while unit economics helps compare pricing scenarios. We use SellerStrat tools and your initial costs to make a decision before changing the price. Below are real platform screens.

SellerStratReal platform screens

Control remains with you. The budget, important changes and necessary accesses will be agreed upon before action.

First we check the data. We compare one store and period, explain the sources and limitations of the conclusions.

How we evaluate work

See items sold, expenses and stock after the campaign.

Sales and completed purchases

Quantity for selected items, not total store revenue.

Spent

Advertising costs and provided expenses of the selected sale scenario.

Remaining

Stock after the campaign and positions for which the next decision is needed.

Result composition

What will we convey based on the results of the work

The work and materials remain with you. The composition and format will be agreed upon before the start.

  1. List of items for sale with priorities
  2. Calculation of prices and expenses to agree on sale conditions
  3. Promotion plan and limited advertising budget
  4. Promotion set up for selected inventory
  5. Report on units sold, expenses and remaining inventory
From introductions to work

How we organize a sale of leftovers.

01

Assembling the task

Select inventory, deadlines, sales data and business restrictions.

02

Let’s coordinate the economy

We determine price options, minimum limits and advertising budget.

03

We are running a campaign

We launch selected promotions and advertising, control expenses and sales pace.

04

Sorting out the remainder

We are passing on a report on the campaign and further recommendations on unsold goods.

Who is responsible for what

We

We analyze the inventory, calculate scenarios, set up promotion and submit a report.

You

Provide costs and quantities, agree on acceptable price, budget and terms of sale.

We discuss special requirements for the product and known restrictions before starting. Without approval, we do not reduce the price below the established limit.

Discuss sale
Tariff and scope of work

One campaign. Agreed expenses.

Separate campaign for 30 days for selected inventory. Payment for specialists does not include repurchase of the batch, storage, delivery or advertising budget.

Campaign for stale goods

Inventory clearance sale

from RUB 19,900per campaign for 30 days
  • Up to 5 products and 3 campaigns
  • Minimum price by agreement
  • Campaign for 30 days
Discuss this format

Application without registration. Paid work - after agreeing on conditions.

What the base cost includes

One marketplace, up to five SKUs and three advertising campaigns: inventory analysis, calculation of price options, selection of available promotions, agreed changes and promotion optimization over 30 days. Weekly reporting on units, completed purchases and expenses based on available data.

Which is paid separately

Advertising budget, storage, logistics and content production are paid separately.

Full sale and refund of the entire purchase price are not guaranteed. Selling below the agreed minimum price is not permitted without your decision.

The base price is stated in Russian rubles. Platform subscriptions and specialist services are separate expense items.

This format is dedicated to reducing the selected stock. The development of the entire store and its ongoing support are not included in the campaign.

Before decision

We answer important questions.

Do you buy the remaining inventory from the seller?

No. We prepare and promote the sale in your store. Purchase of a batch by an agency is not included in the service.

Is it possible to sell only part of the assortment?

Yes. We work with pre-selected items within the tariff limits. Other products are not automatically included in discounts.

Do you have to give a big discount?

No. First, we analyze the offer and compare the available options. The discount amount, minimum price and advertising costs will be agreed upon before the launch.

Will it be possible to sell everything at a profit?

This cannot be promised in advance. Let's test the scenarios against the provided cost and demand data. When conditions do not allow maintaining an acceptable economy, we will indicate this before the price changes.

Who decides whether the price can be reduced further?

You. The work is carried out within the agreed limits. The price below the established limit or an increase in the budget requires a separate decision by the owner.

Is advertising money included in the price?

No. Advertising budget, storage, logistics and content production are paid separately. The composition and restrictions are shown in the tariff block.

What will happen to the goods that do not have time to sell?

We will show the remaining stock in the final report and suggest further actions. Full sale and refund of purchase price are not guaranteed; continuation is issued separately.

How to submit an application and what to prepare?

For the first request, a name and phone number are enough. Next, we will clarify the site, products, purpose and available materials. Passwords, API-keys and documents in public form do not need to be transferred.

Let's start with your store

Let's discuss leftovers that it's time to put back on sale.

Let’s clarify the task, select the scope of work and discuss the next steps.

Discuss saleComposition and cost