Lazada operating context
The main focus is regional catalog, campaigns, orders and profit by Lazada store. Data keeps store, period, market and product context so total revenue does not hide profit and operational risk.
Connection geography: Singapore, Malaysia, Thailand, Philippines, Vietnam and Indonesia. Currency context: SGD, MYR, THB, PHP, VND, IDR and store currencies.
Connection and access verification
Prepare application authorization with seller-approved permissions in Lazada Seller Center, save access in SellerStrat and wait for Connected.
After the first import, verify store, period, products and a control row count.
Inventory and order fulfillment
For Lazada, account for the fact that supplies are separated between Fulfillment by Lazada and seller fulfillment. Inventory, inbound units, supplies and profit are analyzed by fulfillment model and warehouse.
Labels and product preparation
The working label set includes SKU, product barcode, parcel label and local category requirements. KIZ applies only where traceability is mandatory; product and shipping labels do not replace one another.
Directory
Frequently asked questions
Which SellerStrat sections are available for Lazada?
API connection, financial report, fees, inventory, supplies, currency and free sticker, barcode and KIZ preparation.
How do I start with Lazada?
Choose the marketplace, save access, wait for Connected, save currency and open the required module.